I agree. The fact that the aircraft manufacturers have essentially given up marketing to non-pilots speaks volumes about how they view the future of GA.
While the numbers would have to be tweaked, the overall message of the video remains the same: Flying is easy, safe, fun, and saves time. Until we stop making piloting out to be some sort of superhuman activity, GA will shrink.
And before you trot out the "Look at this accident that proves flying is not safe" argument, I don't see Chevrolet withdrawing from the sports car market because of all the Corvettes crashing. "Safe" is a relative term, and until we reassert the fact that no motor vehicle is safe when improperly operated, we are doomed.