Back when I drove Saturns, I used to use Sea Foam (among other solvents) as a piston soak to clean the pistons and combustion chambers when they got crudded up with carbon and started to burn oil. It was neither any better nor any worse than any of the other solvents I tried, including the piston cleaner that Saturn sold, for that purpose. Once the synthetic oils came out, the carbon deposit problem seemed to go away, and the piston soaks were no longer necessary.
About the only time I use Sea Foam now is mixed in with the last tank of gas that I run through seasonal power equipment before I store it away for the off season. I don't know if it does any good, but I have a can I have to get rid of. At the rate I use it, it may wind up as part of my estate. It's not a bad product. It's just ridiculously expensive compared to other products that are just as good if not better.
The only additive I use on a regular basis in my car nowadays is STA-BIL. I use the marine flavor because it supposedly has better protection from the corrosive properties of ethanol. It's also cheaper because the dosage is only one ounce per 10 gallons of gas. I also use it in any gasoline that's stored in cans, including the gas that goes into the contraptions that I fly.
I recently had to cut away a tree that fell onto the road in front of my house, and the oiled gas for the chainsaw had been in the can for two years. I debated mixing up a fresh batch or daisy-chaining extensions cords and using the electric chainsaw, but I decided to give the old gas a try. It had been dosed with STA-BIL when I mixed it up. Besides, if worse came to worst and the chainsaw wouldn't start, the other options were still available. But even with the gas having been in storage for two years, the chainsaw started right up. As a fuel stabilizer, the stuff is amazing.
Pretty much everyone uses (and sells) STA-BIL up here. If a store sells only one automotive-related product, it'll be STA-BIL. The reason is that for 10 months of the year, the volume at the local gas stations is so low that it's not unusual for the gas to be borderline stale (or worse) by the time you buy it. The STA-BIL doesn't make it fresh again, but it does prevent it from getting any worse before you burn it. It's also a very good general fuel system cleaner.
I use an ounce of the Marine STA-BIL at every fill-up except for the ones during which I use Techron, which is specified by name in the Kia owner's manual when "Top Tier" gas is not available. I add a jug every of Techron every 3,500 miles per the manual and scan the receipt because I'm OCD in case I have a warranty claim. The rest of the time I use STA-BIL.
Rich