Bingo... not to jump to conclusions, but in the
very likely event that this guy simply failed to switch tanks in time, proper use of the engine-failure checklist would have saved the day. One should at least
try moving the selector; after all, it's an item related to continued engine operation.
In all my time in newer Cessnas, I've always visually inspected or sticked the tanks before takeoff, kept the selector on BOTH and simply kept track of my estimated burn (with conservative "padding" for ground ops, climb, etc). That's worked very well for me- never ran out of fuel and never had any problems related to crossfeed, unporting or fuel load imbalance.